Sell That S*it! · Pipeline · Issue 01 · Canva

Zach, here's your cover.

You're on cover 07 of Pipeline, Issue 01, my magazine for 20 marketers building pipeline at private $1B+ companies. The cover is yours to post. If you tag me, I'll reshare it.

Pipeline is part of Sell That S*it!, my go-to-market show. Sponsored by Reach AI.

Zach Kitschke, Global CMO at Canva, on the cover of Pipeline, Issue 01

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Who is Zach Kitschke?

Zach Kitschke is the Global CMO of Canva. He joined in 2013 as its fifth hire and has been CMO since 2021. Canva is an online design platform for making presentations, social posts, documents and videos.

About Zach Kitschke

Before running marketing he worked across Canva in communications, product and people roles. He now leads a team of about 400 marketers. He says AI has cut their ad-analysis time by about 75%.

About Canva

Canva is an online design platform for making presentations, social posts, documents and videos. Canva ended 2025 with 265 million monthly users and $4B in annual recurring revenue. 31 million of those users pay. An employee share sale valued it at $42B in August 2025. In August 2026 its investors Blackbird and Airtree marked their stakes down to a $34.9B valuation.

Why Zach is on the cover

Zach was Canva's fifth hire. He has marketed it from a startup to 265 million monthly users, which almost no CMO gets to do at one company.

Questions about Zach and Canva

What does Zach Kitschke do at Canva?
Zach Kitschke is the Global CMO of Canva. He joined in 2013 as its fifth hire and has been CMO since 2021.
What does Canva do?
Canva is an online design platform for making presentations, social posts, documents and videos.
How much has Canva raised?
An employee share sale valued Canva at $42B in August 2025. Two of its investors marked it at $34.9B in August 2026.

Sources

  1. Campaign: Canva's CMO on mastering the basics
  2. Music Ally: Canva has 265M monthly users
  3. The Next Web: Canva's valuation cut