Sell That S*it! · Pipeline · Issue 01 · Plaid

Hannah, here's your cover.

You're on cover 15 of Pipeline, Issue 01, my magazine for 20 marketers building pipeline at private $1B+ companies. The cover is yours to post. If you tag me, I'll reshare it.

Pipeline is part of Sell That S*it!, my go-to-market show. Sponsored by Reach AI.

Hannah Hughes, CMO at Plaid, on the cover of Pipeline, Issue 01

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Change anything you like. It's your post. After you paste it, retype @Alex Muresan and @Reach AI and pick each one from the list LinkedIn shows, because pasted names don't turn into tags (annoying, I know).

Who is Hannah Hughes?

Hannah Hughes is the CMO of Plaid. She joined in December 2025. Plaid connects people's bank accounts to the fintech apps they use, through APIs for payments, identity and credit data.

About Hannah Hughes

Before Plaid she was Head of Product Marketing at Cash App. Earlier she worked at Affirm, Facebook, Airbnb, Google and Apple.

About Plaid

Plaid connects people's bank accounts to the fintech apps they use, through APIs for payments, identity and credit data. It raised a funding round at an $8B valuation in February 2026. Her first Plaid Effects as CMO shipped 7 launches, including Plaid's own foundation models.

Why Hannah is on the cover

Hannah came from consumer fintech at Cash App and Affirm. At Plaid she markets the infrastructure underneath apps like those.

Questions about Hannah and Plaid

What does Hannah Hughes do at Plaid?
Hannah Hughes is the CMO of Plaid. She joined in December 2025.
What does Plaid do?
Plaid connects people's bank accounts to the fintech apps they use, through APIs for payments, identity and credit data.
How much has Plaid raised?
Plaid raised a funding round at an $8B valuation in February 2026.

Sources

  1. The Financial Narrative: Plaid names Hannah Hughes CMO
  2. Bloomberg, February 26th, 2026: Plaid at an $8B valuation
  3. Plaid: Effects 2026 recap