Who is Mariam Asmar?
Mariam Asmar is the Head of B2B Marketing at Higgsfield, the first person to hold the role. She started in July 2026 and reports to the CEO, Alex Mashrabov. Higgsfield is an AI video and image platform that creators and brands use to make ads, social video and visual content.
About Mariam Asmar
She came to Higgsfield from Braze, where she ran brand marketing and strategic consulting, and before that she worked at McCann. At Higgsfield she runs the enterprise side: demand generation, account-based marketing, sales enablement and brand.
About Higgsfield
Higgsfield is an AI video and image platform that creators and brands use to make ads, social video and visual content. It raised a $400M Series B led by DST Global in August 2026 at a $5.4B valuation. The company says its annualized revenue reached $700M that month, up from about $20M a year earlier, and that 390 Fortune 500 companies use it.
Why Mariam is on the cover
Most of Higgsfield's growth came from creators. Mariam is the first person hired to turn that into enterprise pipeline, which makes her the B2B half of one of the fastest revenue curves in AI this year.
Questions about Mariam and Higgsfield
- What does Mariam Asmar do at Higgsfield?
- Mariam Asmar is the Head of B2B Marketing at Higgsfield, the first person to hold the role. She started in July 2026 and reports to the CEO, Alex Mashrabov.
- What does Higgsfield do?
- Higgsfield is an AI video and image platform that creators and brands use to make ads, social video and visual content.
- How much has Higgsfield raised?
- Higgsfield raised a $400M Series B led by DST Global in August 2026, at a $5.4B valuation.

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