Sell That S*it! · Pipeline · Issue 02 · Traversal

Ryan, here's your cover.

You're on cover 03 of Pipeline, Issue 02, my magazine for 12 marketers building pipeline before the Series B. The cover is yours to post. If you tag me, I'll reshare it.

Pipeline is part of Sell That S*it!, my go-to-market show. Sponsored by Reach AI.

Ryan Powers, SVP Marketing at Traversal, on the cover of Pipeline, Issue 02

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Who is Ryan Powers?

Ryan Powers is SVP Marketing at Traversal. He joined in March 2026, one of 6 senior leaders the company hired across go-to-market and engineering. Traversal builds an AI SRE that troubleshoots incidents across large enterprise software systems.

About Ryan Powers

Before Traversal he led product marketing at Redis. Earlier he worked at SignalFx and VMware, so he has marketed infrastructure software to engineers for most of his career.

About Traversal

Traversal builds an AI SRE that troubleshoots incidents across large enterprise software systems. It is based in New York and launched in June 2025 with $48M across its seed and Series A, led by Sequoia and Kleiner Perkins. American Express runs its AI SRE on Traversal. Amex Ventures invested in the company in March 2026.

Why Ryan is on the cover

American Express chose Traversal for its AI SRE and then invested in it. Ryan joined right after. A customer story like that is the best thing a marketer can be handed in their first month.

Questions about Ryan and Traversal

What does Ryan Powers do at Traversal?
Ryan Powers is SVP Marketing at Traversal. He joined in March 2026, one of 6 senior leaders the company hired across go-to-market and engineering.
What does Traversal do?
Traversal builds an AI SRE that troubleshoots incidents across large enterprise software systems.
How much has Traversal raised?
Traversal raised $48M across its seed and Series A, announced together in June 2025 and led by Sequoia and Kleiner Perkins. Amex Ventures added a strategic investment in March 2026.

Sources

  1. Business Wire, March 11th, 2026: Traversal expands its executive team
  2. Traversal: leadership announcement
  3. Traversal: launch announcement
  4. Business Wire, March 4th, 2026: strategic investment from Amex Ventures
  5. Traversal: American Express announcement